Does getting new customers to visit your store pose a challenge? Sure, you’ve left no stones unturned in promoting your business to potential customers – distributed flyers, online promotions, Facebook ads. But, do you feel your current marketing efforts are not as effective as you thought they would be? Are you looking at additional methods to attract people to visit your store? When was the last time you thought about using a cost-effective banner as a potent marketing tool?
Having the right banner will make your business stand apart from your competitors and will be one of the best marketing tools to attract potential customers to visit your store. Here a few compelling reasons to get attractive sign boards and banners designed for your business:
Creating a good first impression.
Having a well-designed, attractive and enticing banner displayed prominently outside your store acts as a magnet for people who have wanted to visit your store but haven’t. A FedEx study reveals, 68% of customers associate a business’s storefront with the reliability of your brand’s product and services. Thus, beautiful banners can create a positive and long-lasting impression.
Drive new customers.
The same FedEx study found 75% of customers were more likely to enter a store based on its storefront and banners. A lot of your potential customers reside within a 5-mile radius and it is quite likely that they notice your signs and banners daily. A good sign can not only act as a magnet for driving new customers to visit your store but also influence them to buy from your store.
New customers visiting and buying from your store will automatically boost your sales. In addition to increasing sales, good signs and banners can increase brand visibility and recall value. So, if new customers don’t immediately walk into your store, they eventually will because of your brand’s strong recall value. Numerous consumer studies have proven that 35% of customers who didn’t know about a store before have, in fact, visited the same store because of its signs.
Online marketing, flyers, billboards, newspaper advertisements, yellow pages listings are expensive and can cause a significant dent in your advertising and marketing budget. Banners cost a fraction and can save you some serious money while providing an additional marketing channel for your business.
If you need banners that will make your business stand out from your competitors, our banner printing services in San Antonio can provide you with perfect sign boards and banners.